legal

Terms of Use

The agreement between you and Binns Pte. Ltd., who operate Madruga. What the product does with your customers' data is the other half, and it is a separate document because it is the more interesting one.

1. Agreement

By accessing or using Madruga ("the Service"), operated by Binns Pte. Ltd. ("we", "us"), you agree to these Terms. This includes the analytics described in section 11, which run without asking you first. If you do not agree, do not use the Service.

2. What the Service is

The Service records the work you put into online communities and reads two things you connect to it: the visits each community sent you, from your own analytics, and the revenue your products earned, from Stripe. It states a decision once the evidence supports one, and withholds one until then, on purpose. It does not claim to know which community produced a given customer, because nothing it can see joins the two. It is a measurement and decision tool, not advice, and the decisions it states are yours to take or ignore.

3. Accounts

You are responsible for activity under your account and for keeping your sign-in email secure. A workspace may hold as many people as its plan includes seats. Anyone you invite can see everything in that workspace, so invite deliberately.

4. Subscriptions and payment

The Service requires a paid subscription. There is no free tier. Plans are billed through Stripe on the cadence shown at checkout, and taxes are applied where required via Stripe Tax. You can cancel at any time from the billing portal; access continues until the end of the period you have paid for, and we do not pro-rate a partial period.

5. Refunds

Write to us within 14 days of a charge and we will refund it in full, for any reason and without asking for one. After 14 days we will still look at it, and we will say yes or no plainly rather than pointing at a clause. Cancelling stops the next charge; it does not refund the period you are in, and this paragraph is how you get that back. None of this limits rights you have under the consumer law where you live.

6. Your data

The data in your workspace is yours. You can export all of it, or delete your workspace and everything in it, at any time from Settings, including after a subscription lapses. Deleting a workspace also cancels its subscription. Deletion is permanent and we cannot restore it afterwards.

7. The keys you connect

Stripe and analytics keys you supply are held encrypted and used only to read the subscriptions and traffic for the domains and price ids you declare. We never write to either account. Supply a restricted read key rather than a full secret key; the Service refuses one that looks like the latter.

8. Acceptable use

Do not use the Service unlawfully, do not attempt to disrupt or reverse-engineer it, and do not use it to send unsolicited messages to anyone. We may suspend accounts that violate these terms.

9. Warranty and liability

The Service is provided "as is" without warranties. Its readings are computed from the data you and your integrations report, so their accuracy depends on that data. To the extent permitted by law, our liability is limited to the amount you paid us in the preceding twelve months.

10. Changes

We may update these Terms. Material changes are announced in-app or by email, and the date below moves when the words do.

11. Analytics, cookies and consent

The Service and our marketing site load Google Analytics on every page, signed-in pages included, so Google receives the addresses of the pages you visit and sets its own cookies to count a visit as one visit. By using the Service you agree to this, and to the collection, cookies and processing by Google that come with it, as described in our Privacy Policy.

We show no cookie banner and we do not ask before the tag runs, so those cookies are set when the page loads. We would rather write that down than imply otherwise. You can block the tag in your browser or install Google's own opt-out add-on at any time, and the Service keeps working. Nothing about your customers is ever sent to Google: there is no name, no email, no id and no row, and no path for one to travel.

12. Contact

Binns Pte. Ltd., seller of record.
160 Robinson Road, #14-04 Singapore Business Federation Centre, Singapore 068914.
[email protected] reaches a person.

Last updated 24 August 2026.